August 30 – September 3, 2021

Conference Theme: The Virtual Tire

The Tire Society has scheduled its 40th annual business meeting and conference on Tire Science and Technology for August 30 through September 3. This year’s conference and meeting will be an entirely virtual event. The conference will be attended by engineers and scientists from the tire and vehicle industries, academia and government agencies from around the world.

The conference includes:

  • Technical paper presentations
  • A Keynote address by Mike Anderson, General Motors, Executive Director, Global Virtual Design, Development & Validation
  • A Plenary lecture by Prof. Dr.-Ing. Christian Oertel, Professor at TH Brandenburg University of Applied Sciences
  • A Plenary lecture by Michael Stackpole, President, Stackpole Engineering Services
  • Panel discussions with industry experts
  • Networking opportunities

Thank You to Our Sponsors!

V-Rated Gold Sponsors

Platinum Z-Rated Sponsor

H-Rated Silver Sponsors

T-Rated Bronze Sponsor




Mike Anderson is currently Executive Director of Global Virtual Design, Development & Validation at General Motors.  In this role, he and his team are responsible for the computer-aided engineering (CAE) of every component, sub-system, and integration area of all current & future GM vehicles.  He has held numerous positions during his 30 years at GM, including Executive Director of Global Transmission & Electrification Hardware, Executive Director of Global Engine Hardware, Global Chief Engineer and Program Manager of Four-cylinder Gas Engines, and Director of Engine Development & Validation.  He is currently President-elect of FISITA, and a member of the Exascale Computing Project Industry Council.  He holds a patent on engine variable valve lift control & has published on various powertrain technologies.  He has also been an instructor on powertrain design & integration at the University of Michigan & the SAE Spark Ignition Engine Technology Engineering Academy.  Anderson earned his Bachelor of Science degree in Mechanical Engineering from Purdue University, and a Master of Science degree in Mechanical Engineering from the University of Michigan.

Mike Anderson
Mike AndersonGeneral Motors, Executive Director Global Virtual Design, Development, & Validation


Virtual Tires: Requirements, Fields of Application, and Ways of Implementation


Dr. -Ing. Christian Oertel is a Professor at TH Brandenburg University of Applied Sciences, Mechatronics. He leads research and development teams in various industry and government sponsored research and development programs in collaboration with commercial software companies like T-Systems and IAT in Berlin. His areas of research include; tire mechanics including the development of the tire model family RMOD-K, vehicle system dynamics including tire models and full vehicle multibody simulations, tire testing and the tire property lab at TH Brandenburg, and virtual tire modelling including the development of a finite element and database based system. He earned his PhD at the Technical University of Berlin.

Dr. -Ing Christian Oertel
Dr. -Ing Christian OertelProfessor, Brandenburg University of Applied Sciences, Mechatronics


The Evolution of Engineering Tools and the Virtual World in Motorsports: A Personal Story


Michael Stackpole is the Founder and President of Stackpole Engineering Services based in North Canton, Ohio. He obtained his Master of Engineering Degree from the University of Akron in Akron, Ohio. Early in his career, he worked in various vehicle dynamics and tire modeling technical roles at both The Goodyear Tire & Rubber Company and Bridgestone/Firestone. There he developed expertise in the areas of tire/vehicle simulation development, tire testing and custom tire modeling. He established Stackpole Engineering Services over 20 years ago to further this expertise, providing engineering software solutions, tire testing, tire modeling and engineering services in support of OEM Vehicle and Tire Manufacturers and Professional Race Programs across the globe. With more than 30 years of career highlights on his resume, he has experienced first-hand the evolution of engineer tools and the virtual world throughout the sport of auto racing in Formula 1, NASCAR, SportsCar and IndyCar.

Michael Stackpole
Michael StackpoleFounder & President, Stackpole Engineering Services